Archive for September, 2008

PPC and publishers

Monday, September 29th, 2008

PPC is disadvantageous to the publisher also.  If the Adserving network like Adsense does not show targetted ads or ads at all,  the visitors to the website are effectively wasted as they do not contribute to the revenue.

I have a website where I get hundreds of visitors everyday but zero clicks.  Where are the clicks disappearing?